In 2016, Abbotts Travel was encouraged to submit an entry for the Top 50 Travel Agencies awards by Travel Trade Gazette (TTG), the travel industry's premier publication.
I suggested that this could be useful to Abbotts Travel in order to raise its profile within the travel industry, as well as exposing the business to a wider audience among the public, trade and supply partners.
The awards submission entailed the creation of a detailed document covering background, history, marketing, business growth, customer service and Abbotts' place in the community.
As the project lead, I was required to research, compile and submit the entry. I also oversaw external editorial and production support.
The entry was submitted to a panel of judges who whittled over 940 entries down to regional shortlists of five, each of whom were visited and interviewed. I hosted the visit to Abbotts Travel.
The impressive trophies sit proudly on display in the Abbotts Travel office.